john & Doug have learned a lot from building true cubes from the ground up. Now, it's their time to give back.
John and Doug are a dynamic team that has experience in product development, marketing, e-commerce, patents, sales, and all aspects of developing a successful company. They want to inspire new entrepreneurs on how to start a business without leaving their day job. They have a formula and tips for a path to achieving success with a new brand that starts as a side hustle.
John Baumbach
John has always been an inventor. Driven by a natural curiosity and an innate ability to solve problems, he has continued to cultivate a passion for creating new things over his lifetime. At 15, he published an article about changing the Apple 2 computer’s standard beep in a popular computer magazine. Since then, he has built countless websites, apps and games as a computer software engineer. After developing a taste for scotch and noticing that foggy ice cubes changed the quality and flavor of his whiskey, he turned his focus to making clear ice cubes worthy of the finest beverages.
Doug Allan
Doug graduated from Cornell University with a hospitality degree and received an MBA from UC Irvine, where he was considered the “Wine Guy.” He worked with fellow students to create Stacked Wine, a revolutionary single serve wine brand. In addition to developing his own brands, Doug has spent time working with Jackson Family Wines and other renowned brands focusing on brand development and digital sales.
For information about how John and Doug can help bring your idea to life, here is where to start:
“I feel so lucky to have John and Doug included on the In High Spirits team. As a person with a passion but no previous business experience, their knowledge and experience has helped In High Spirits not only aim higher but also meet and exceed those goals with greater certainty, proficiency, and speed. Their enthusiasm is infectious and leaves me positive that we will continue to cultivate a flourishing business.”